Produce vendor Pro*Act has launched Greener Fields Together, a comprehensive program targeting sustainability improvements at every link in the supply chain and ensure the availability and safety of locally grown produce.
It measures energy use, water and waste management, pesticide and herbicide use, packaging and transportation, with participating growers and distributors being held to the initiative’s standards. Pro*Act member distributors will place more importance on efforts such as energy-efficient lighting and refrigeration, recyclable totes and pallet wraps, backhauling and building long-term partnerships with local farms.