Ready to take the experience-it-yourself ethos of those old scratch-and-sniff inserts to a different level? Then Taste-It Notes is for you. The product promises to give customers a “taste” of a particular food or beverage product in a peel-away ad. Manufactured by First Flavor, Inc., of Bala Cynwyd, PA, and marketed by Hackensack, NJ-based US Ink, Taste-It Notes is being pitched as something newspapers can offer readers that cable television and the internet can't. The ads, inserted in ...

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