As a college operator, which two of the following strategies do you think have the most impact in terms of increasing off-campus student meal plan sales?

Finding ways to promote meal plans to off campus students and their parents
41% (41 votes)
Increasing takeout flexibility and options
36% (36 votes)
Increasing equivalency flexibility in terms of meal plan retail credits
32% (32 votes)
Offering a wide choice of block plan meal bundles
29% (29 votes)
Increasing the variety of commercial restaurant brand options on campus
25% (25 votes)
Offering meal plan carry-over credit to later semesters
22% (22 votes)
Moving to an exclusive debit card model
17% (17 votes)
Total voters: 101

Discuss this poll 6

on Oct 29, 2013

Mobile app delivery gets my vote.

on Oct 28, 2013

None of the above. We do it by providing high quality food and service to them when they are required to buy a meal plan. Then when they move off campus they are more inclined to WANT to buy a meal plan because their experience was so good when they were freshmen and sophomores.

on Oct 28, 2013

Convenience and value drives meal plan sales. UC Berkeley sells over 2,500 optional meal plans that cost between $1,200 and $2,200. Also sell over 400 faculty/staff and graduate meal plans.

on Sep 16, 2013

I feel it all comes down to a value proposition and quality. Here at Virginia Tech we actually have more off campus dining plan member than on campus. Our plans show tremendous value to the student and parent.

on Sep 9, 2013

Wrong strategies.... The correct options are
1. Provide free parking at night close to dining operations
2. Provide late night meal service for meal plan customers

on Sep 9, 2013

I don't think you've hit on what I consider the most impactful--offering good quality food at locations conveniently located, with hours of operation that work for when off-campus students are likely to be on campus, and making it a better value to use a meal plan than cash or credit.

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