Market Trends

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  Sodexo's annual Workplace Trends Report notes among its many findings that 86 percent of Millennials entering the workforce now say they would consider leaving an employer whose values fell short of their expectations    ...More

Milennials are in classrooms, on campus and spread throughout the entry tiers of the workforce. As with every new generation, marketers want to influence their brand preferences and purchasing decisions. Research and analysis by The Hartman Group has identified five traits of "a generation that has adapted to its environment by learning not to listen."...More

National restaurant brands are widely used on college campuses, but “if everyone is doing it,” why debate their use?...More

Sales data analysis shows differences in coffee habits in different markets....More