Washington University in St. Louis is trying to put more juice in its Cafe Bergson operation by switching out its existing fresh fruit and yogurt smoothie station in favor of a branded a Jamba Juice smoothie station, reports the Student Life campus paper. The switch, effected on Sunday, January 12th, resulted in escalating sales of smoothies as the total exceeded 600 on Monday the 13th and went over a thousand the following day. Priced the same as the smoothies from the previous concept ...
Register to view this Article
Why Register for FREE?
Registering for Premium Content on Food Management will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.