"Chocolate milk is soda in drag," said Ann Cooper, director of nutrition services for the Boulder Valley School District in Louisville, Colo., which has banned flavored milk. "It works as a treat in homes, but it doesn't belong in schools."
Flavored milk is also a target of British TV chef Jamie Oliver, who has made revamping school food a signature cause.
For a segment to be aired on his "Food Revolution" TV show, he recently filled a school bus with white sand to represent the amount of sugar Los Angeles Unified school children consume weekly in flavored milk.
"If you have flavored milk, that's candy," he told The Associated Press.
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