A customized meal plan approach has allowed Vanderbilt Dining to make community dining a prominent part of a traditionally retail-oriented campus culture.
The dining program at Vanderbilt University in Nashville has historically been straitjacketed by the prevailing campus culture. All those retail-oriented students traditionally forced onsite dining to play backs-to-the-wall defense against dozens of just-off-campus restaurants trawling for student dining dollars. The result: a department focused almost exclusively on retail sales, c-stores and very little communal dining. Meal plans finally made the scene in the 90s, but were limited to ...
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