Look What Happened to a "Cup of Joe"

Well-designed coffee stations can be highly profitable
This basic coffee station kiosk at Reid Hospital, Richmond, Indiana, (see Concept 1 description) is sited near the entrance to the facility, a high traffic location.

Me: I’d like a caramel macchiato—double shot—grande. And a slice of chocolate swirl pound cake, please. Cashier: Thank you, that will be $7.85. Please step down the counter to pick-up your order. Me: Ah, is there an ATM nearby or a loan officer on premise? * * * When I was a kid working at my family’s restaurant, we charged a dime for a cup of coffee. Pastries were not something that generally accompanied a cup of coffee (the donut as a side was a 60s ...

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