It is a common misconception that college c-stores have business models and strategies that mimic those of the large convenience store chains. True, they often stock a similar SKU mix when it comes to categories like beverages, snacks and impulse-buy items. Also true: they typically cater to on the on-the-go customers for whom convenience is often the more important feature of the location. But where campus c-stores differ from their commercial "on street" ...
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