It's not nearly as big as its tea counterpart, but RTD (ready-to-drink) coffee has been posting some pretty impressive sales growth numbers over the past few years. In 2000, the category grew 20.2 percent, and followed that with a 23.1 percent jump in 2001. Final 2002 numbers weren't available at FM press time, but they were undoubtedly juiced by the entries of marketing behemoths Coca-Cola and Procter & Gamble to the field during the past year. Last January, Coke purchased Planet ...
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