Snack merchandising displays blend easily into manual foodservice space at Hofstra University, a Lackmann account. Landscape can be one of the most influential parts of a merchandising strategy. Think of it as the “ups and downs” of your operation’s physical space. A well designed landscape allows you, the operator, to call attention to the items you want your customers to see—and purchase—the most. “The best way to drive sales is to first identify what I refer to as the ‘prime rent ...

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