Pinnacle Foods Corp.

Pinnacle Foods Corp. introduces the WholeSum Loyalty Program, a promotion designed for K-12 to help promote wellness, drive average daily participation in breakfast and lunch, extend menu offerings, help manage day-to-day finances and more. It includes cost-effective ideas for using Aunt Jemima, Lender’s, Mrs. Butterworth’s and Log Cabin products. Schools that menu more qualifying products will earn points toward rewards. To obtain more information, call 800-952-0322 or visit www.wholesumawards.com.